England played their most important women’s game for years on Wednesday, although you would have hardly noticed. Mark Sampson’s side needed a result against Colombia – arguably the surprise package of the 2015 Women’s World Cup – to make sure of their place in the tournament’s quarter-finals, and yet hardly a ripple was felt in the United Kingdom: the supposed hottest of football hotbeds. Even with the European season on its summer break, the women’s game still can’t find mainstream coverage.